Browsing All posts tagged under »PEPSI«

Pepsi Drops Super Bowl Ads and launches $20 Million Social Marketing Campaign Instead

December 28, 2009

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In a huge shift in advertising strategy Pepsi has decided after 23 years of running Super Bowl ads that this coming Super Bowlthey will be launching a Social Marketing Campaign instead

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CONTACT WARREN RAISCH

eMail: wraisch@gmail.com

Telephone: 760-468-5018

Linkedin Profile: http://www.linkedin.com/in/warrenraisch

Blog: http://ThinkConversation.com

Warren’s Tweets

  • Questions on mobile consumer? Our Mobile Planet has answers Learn about smartphone adoption, usage across 40 countries bit.ly/JNPTbTJoin me on twitter at wraisch2 days ago
  • Are CMOs the New CIOs? Forbeshttp://onforb.es/JHeoSpJoin me on twitter at wraisch2 days ago
  • Tim Cook’s Apple: the one Apple story to read today bit.ly/KkWYOCJoin me on twitter at wraisch2 days ago
  • Forecast: Tablet App Sales To Hit $8B by 2015http://bit.ly/LdlbbbJoin me on twitter at wraisch2 days ago
  • I was recently interviewed by tech Journal on how to Approach mobile as a fundamentally different marketing channel j.mp/KM6htiJoin me on twitter at wraisch3 days ago
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